When you start creating a column family, you see one of 3 views: a front elevation view of a lower reference level tag and an upper reference level tag with reference planes, a plan view with reference planes and 2 sets of equality dimensions, and a 3D view. The view in which you start creating geometry does not matter. You can define geometry in any of these views. You may want to add an overall width and depth dimension to the plan view and label it. This is useful if you are going to have a list of different-size columns.
When you create a column, Revit automatically adds a rotation control symbol to the lower left corner of the geometry in the plan view. You notice it when you add the column to a project. You can rotate the column in the plan view by clicking Modify, selecting the column geometry, and then dragging the rotation control arrow.
The following procedure is a general procedure for creating a column family. Your steps may differ based on design intent.